• Categories

    • Culture
    • Design
    • Marketing
    • Podcast
    • Twitter


  • Projects

    • About
    • Contact
    • E-Mail Subscription
    • ROOM Installation
    • Art Show Down
    • MUSES Book
    • France Book
    • Love Drug


  • Tags

    advertising art Blogging brand branding Case Study CGM cloud CRM customer satisfaction Design Engagement Applications Facebook health humor identity Marketing 2.0 Mobile MySpace OpenID phtography Product Design promotion prototype psychology public relations research roadmap sales SEM SEO social media social network Social Networking strategy Sustainability touchpoints Twitter UGC user experience viral visualization web web design WordPress


  • Archives

    • February 2010
    • January 2010
    • December 2009
    • November 2009
    • October 2009
    • September 2009
    • August 2009
    • July 2009
    • June 2009
    • May 2009
    • April 2009
    • March 2009
    • February 2009
    • January 2009
    • December 2008

Tag Archives: Facebook

Building Brands on Social Networks

February 6, 2010 – 11:30 AM

I recently produced an event for Sprout entitled Building Brands on Social Networks and am writing to share some of the presentations and content from the half-day summit. We had an overwhelming response and ended up with a packed room, which was very exciting. I hope you’ll find value in the assets below.
I also want [...]

By Roland Smart | Posted in Design, Marketing | Also tagged Engagement Applications, MySpace, social media, Social Networking | Comments (0)

Are Facebook Apps At The Core of Effective Social Networking Strategies?

January 18, 2010 – 1:06 PM

This is a repost of an article I wrote for Sprout.
As marketers look for the best ways to build brands on social networks they’ve experimented with a wide range of strategies from friending campaigns to network ad buys, but what efforts are most effective? A recent study by MarketingProfs shows that branded applications top the [...]

By Roland Smart | Posted in Marketing | Also tagged social network | Comments (0)
Podcast Powered by podPress (v8.8)